Social
Media

Online Communication and Marketing

Social media encompasses various online communication tools and practices that facilitate virtual conversations between individuals. It's a modern-day form of word-of-mouth marketing that enables people to share their thoughts, opinions, and experiences with a vast audience.

The numbers associated with social media platforms are staggering and continue to grow. For instance, Facebook has more than 2.9 billion monthly active users globally, with over 50% of them logging in multiple times a day. Twitter boasts over 330 million registered users, who post more than 500 million tweets per day. YouTube has more than 2 billion monthly active users, with 73% of US adults using the platform.

Social media is a powerful tool for reaching out to a passive audience. At Polaris Recruitment, we provide an array of social media services that can help you connect with potential candidates.

Our services include:

  • Paid Advertising: We can implement pay-per-click campaigns on appropriate social media channels, such as Facebook, Instagram, Facebook Audience Network, Twitter, LinkedIn, and YouTube.
  • Page Management & Networking: We will review and/or create your social media pages, develop management plans and content to interact positively with potential candidates, and network to promote career opportunities organically across all platforms.